Industry News, Printers News

Standard Register, Scotts Miracle-Gro Sign Multi-Year Promotional Marketing Agreement

Will help Scotts deploy on-demand strategy, reduce inventory of promotional materials

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By: DAVID SAVASTANO

Editor, Ink World Magazine

Standard Register has been selected as the exclusive provider of promotional marketing products for The Scotts Miracle-Gro Co., the world’s leading marketer of branded consumer lawn and garden products. Under the multi-year agreement, Standard Register will provide merchandising and creative support, sourcing services and inventory management, as well as the development and management of multiple online, e-commerce solutions.   Standard Register will help Scotts deploy an on-demand strategy an...

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